Darrell Keezer CEO Candybox Marketing is inducted into Faculty of Business Hall of Fame

June 5, 2014

Darrell Keezer no text1Darrell Keezer, Sheridan Alumnus – Business Administration Marketing 2005 and President, Candybox Marketing is inducted into the Sheridan Faculty of Business Hall of Fame at the annual Business Academic Awards Celebration held recently.

Professor David Nowell (retired) inducted Darrell Keezer into the Hall of Fame, saying that Keezer continues to amaze Sheridan Business faculty with his skill and knowledge of social media as a powerful force for business.

Darrell founded Candybox Marketing, a digital marketing agency, in 2008, at the age of 23. Built with a goal to make the web sweet, Candybox met with unprecedented success and quickly became a recognised leader in Digital Marketing Campaigns, serving a broad and influential client base across the USA and Canada.

With clients including FOX Broadcasting, Spin Master Toys, IBAO, KwikKopy and the Toronto Police, Darrell has launched hundreds of lead generation and creative social media campaigns that have been used as case studies in many industry publications. Darrell has become known as a leading Digital Marketing expert across multiple industries, helping clients make the switch from traditional advertising and reducing their marketing carbon footprint.

With a focus on implementing new initiatives that better support clients’ success, his Social Media Workshops have seen over 1000 businesses trained in the benefits of integrating social media and building customer relationships online. Darrell is a sought- after speaker and has given keynote addresses at many Marketing and Entrepreneurship events across the country, inspiring companies to embrace how their customers have changed.

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Professor Anne-Liisa Longmore appointed BBA Program Coordinator for Faculty of Business degree programs

June 4, 2014

anne-liisa1Sylvia Lowndes, Dean, Sheridan Faculty of Business is pleased to announce that Anne-Liisa Longmore has accepted the new role of BBA Program Coordinator, effective June 1st, 2014.

Anne-Liisa joined Sheridan’s Faculty of Business in the fall of 2006. During the last 7-8 years, she has taught in both the Marketing and Advertising programs, developed curriculum, been a student advisor, worked on faculty committees and, facilitated faculty development and learning within both the Faculty of Business and with the Center for Teaching and Learning. Most recently, Anne-Liisa has been working closely with the BBA Curriculum Development and Creative Learning Portfolio teams in preparation for our September 2014 launch of the BBAs.

Prior to joining the Faculty of Business, Anne-Liisa held progressively senior management and leadership positions in diverse industries, working with and leading multi-disciplinary teams in new program and market development, strategic business initiatives as well as, facilitating organizational change. Anne-Liisa recently earned her Doctor of Education, Workplace and Adult Learning Specialization with the University of Calgary’s Werklund School of Education.

Anne-Liisa’s experience in teaching accompanied by her professional and educational credentials provide her with the ideal breadth and skill dimensions to assume the duties of BBA – Program Coordinator, where she will steward and coordinate: curriculum development, the integration of research-based activities within our programs and, the building of a strong community of practice among professors within our diverse BBA disciplines. Concurrently, Anne-Liisa will support a wide range of recruitment activities including outreach and marketing to ensure our new BBAs are well positioned in the marketplace. She will also assist in the development of articulation and student exchange opportunities and, steward our emergent approach to student advising activities.

Please join us in congratulating Anne-Liisa on her new role as BBA – Program Coordinator.

Jon Jones, Faculty of Business, Associate Dean, assumes role as Director Academic Campus Planning

March 21, 2014
Jon Jones, Director, Academic Campus Planning, Sheridan

Jon Jones, Director, Academic Campus Planning

Jon Jones, Associate Dean, Sheridan Faculty of Business, is seconded to serve as Director, Academic Campus Planning and will be responsible for coordinating academic program moves associated with the opening of the planned new building and facilities at The Hazel McCallion Campus (HMC2) and with the Program Mix 2020 Plan.

As Director of Academic Campus Planning, Jones will work closely with Sheridan Deans and Associate Deans to plan and facilitate all academic program moves and the possible expansion of Sheridan activities in the downtown Brampton area.

Jones will report to Dr. William Holmes, Vice Provost, and will continue to serve as the Campus Principal for HMC while assuming his new responsibilities, effective April 1, 2014.

Professor Golnaz Golnaraghi authors chapter in Oxford Handbook of Diversity in Organizations

February 3, 2014
Professor Golnaz Golnaraghi

Professor Golnaz Golnaraghi

Golnaz Golnaraghi, Sheridan Faculty of Business professor, celebrates the publication of her first book chapter in The Oxford Handbook of Diversity in Organizations (R. Bendl, I. Bleijenbergh, E. Henttonen, and A.J. Mills eds.) slated for release this year by Oxford University Press.  Co-authored with Dr. Kelly Dye of Acadia University, the chapter is titled “Organizational Benefits through Diversity Management: Theoretical Perspectives on the Business Case.”

Professor Golnaraghi’s chapter discusses the business case for diversity management as a managerially driven, economic argument for improving organizational outcomes.  Proponents of the business case suggest that diversity management initiatives, like other business initiatives, should be focused on improving the bottom line through the optimization of resources.  The chapter presents a comprehensive overview of the dominant business case discourse, the historical evolution, and the critical literature interrogating the business case.  This analysis is followed by an empirical study that examines a current debate between diversity scholars related to the business case and equality discourses of diversity in the workplace.

“Congratulations to Professor Golnaraghi for this significant achievement,” said Sylvia Lowndes, Dean, Sheridan Faculty of Business. “This is a high honour for an emerging scholar.”

Professor Golnaraghi published her first peer review journal article last year, has presented at TEDX, and is currently writing her dissertation on diversity discourses and the images of the ‘Immigrant’ at work.

In the Faculty of Business…

February 2, 2014
Professor Wael Ramadan at PMI

Professor Wael Ramadan at PMI

Professor Wael Ramadan recently delivered a speech at the Southern Ontario Chapter of The Project Management Institute (PMI) downtown Toronto entitled Art of Survival: The Link Between Project Management and Strategy.

Professor Ramadan’s thesis says that organizations need to continuously adapt and restructure in order to survive and grow. Strategic management is an art of survival and project management is an output of this creative art. It is crucial to understand the link between project management and strategic management and its implications for project managers in order to enable the successful completion of project objectives.

John Hardisty, Sheridan Human Resources Program Coordinator

John Hardisty, Sheridan Human Resources Program Coordinator

Professor John Hardisty

Here’s what former student Luz Iglesias says about John Hardisty, Human Resources Program Coordinator.

John Hardisty is a bit of a legend in the Canadian human resources world. He’s that guy that everyone knows and feels connected to, and a great swath of prominent HR people in Ontario studied under him at Sheridan College’s HR program. John’s the perfect blend of knowledgeable and rigorous, caring and personable, and just plain classy,” said Luz Iglesias, Hirefly. http://www.hirefly.com/category/resources/recruitment-strategy/

Faculty of Business Professor Annie Tarzi turns OCMC leadership over to Professor Karen Booth

February 1, 2014

Professor Annie Tarzi with Gold-winning 2012 Sheridan OCMC team

Faculty of Business professor, Annie Tarzi has decided to step down as Sheridan’s Ontario Colleges’ Marketing Competition (OCMC) leader after two successful seasons.

“Annie has provided amazing leadership for OCMC over the past two years and I am very grateful for all of her hard work and commitment to the students, coaches and the college. Annie Tarzi will continue with OCMC and support students in the Quiz Bowl event. Please join me in thanking Annie for all she has done for OCMC and Sheridan,” said Associate Dean, Jon Jones.

Jones announced that Professor Karen Booth has been selected to lead Sheridan’s OCMC team for the next year. Professor Booth has been involved in OCMC in the past as a coach and will do a great job going forward said Jones. Congratulations are offered to Karen and Annie.

OCMC 2014 is hosted by Georgian College and will be held at Blue Mountain Conference Centre in Collingwood.

Professor Karen Booth

Professor Karen Booth

“Thanks for your wonderful leadership Annie! Congratulations Karen, you will do an amazing job as well.” Professor Cathryn Oliver.

“Thank you Annie for being our fearless leader! It’s a tough job and you were excellent at it. Welcome to the OCMC reins Karen.” Professor Keith Barnwell.

“All I can add is, Annie you ROCKED! The students loved you, and you brought out the best in them. Karen, welcome aboard, you will be a wonderful lead for our team!” Peggy Barnwell.

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Sheridan Faculty of Business students win second place at ICBC Ethics event at Queen’s University

January 11, 2014

By Crystal Bennett

Sheridan Global Business Management students Vince Aglioti, Gyllena Annandsingh, Javid Boodoo, Ryan Devries, Erica Forest, Antoine Sarhan and Veina Wang

Sheridan Global Business Management students Vince Aglioti, Gyllena Annandsingh, Javid Boodoo, Ryan Devries, Erica Forest, Antoine Sarhan and Veina Wang recently competed at Queen’s University.

Sheridan Faculty of Business students Erica Forest and Anotine Sarhan placed second in the Ethics event at the 36th annual Inter-Collegiate Business Competition (ICBC) hosted by Queen’s University. This is the first time Sheridan has competed in this prestigious event that attracts more than 25 Universities and Colleges from around the world to compete in a multi-level case competition.

Sheridan Global Business Management students Vince Aglioti, Gyllena Annandsingh, Javid Boodoo, Ryan Devries, Erica Forest, Antoine Sarhan and Veina Wang competed in the Marketing, Business Policy and Ethics categories. Coached by Dr. William Holmes, Vice Provost at Sheridan College, Erica Forest and Anotine Sarhan competed in the Ethics category where they tied for second with the Chinese University of Hong Kong. Other schools competing in this category were Queens University, McGill University, University of Vermont and Okanogan College.

“Impressive results. Tough to get to the finals let alone place in the top three with a second place finish,” said Robert Giberson, Associate Dean, Sheridan Faculty of Business. Giberson worked at the University of Regina for 14 years before coming to Sheridan College. “About a quarter of the teams that competed would make it to Queens (final round) and then about a third of them would place. Sometimes more other times less,” said Giberson.

Students first compete in a preliminary round where they submit their case solution to a panel of judges for review. From all of the submissions, six teams are selected to move to the finals.  The judges for the final competition represent companies including; Google, Tim Hortons, Bain & Company, KPMG, IBM, Transcanada, PwC and Target Canada. Peter Milliken, the longest serving Speaker in Canadian history, acted as the official Speaker of the House for the final round debate, .

ICBC is one of the longest running, student-run case competitions in North America, attracting institutions world-wide including, Queens University, University of Calgary, University of New South Wales, Hong Kong Polytechnic University and the University of Vermont.

“The opportunity to compete in the final round of ICBC was an unforgettable experience. I met incredibly talented students from schools across Canada and got to interact with business professionals. I felt very proud to represent Sheridan,” said  Erica Forest, second year Global Business Management student.

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We wish you a Merry Christmas, Happy New Year….and the very best of the Holiday Season!

December 16, 2013

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Faculty of Business congratulates Professors Genzer, Nowell and Skolnick on their retirement

July 3, 2013

FR1The Sheridan Faculty of Business congratulated three valued professors on their retirement at a recent gathering at the Trafalgar campus. Faculty of Business Dean, Dr. William Holmes, congratulated the professors on their retirement and praised Professors Erik Genzer, David Nowell and Harvey Skolnick for their collective one hundred years of dedicated teaching to the students of Sheridan.

The collective feeling of the retiring faculty were reflected in Harvey Skolnick’s words – “One of the things I take pride in is my style of teaching. When I put a course together, I put myself in the students’ shoes and ask myself, will the students clearly understand the concepts I am trying to bring across. I will modify things until I feel that everything is clear to the student. Another thing I am proud of is my respect for the students. I try to practice the golden rule, which is to treat people in a way that I would like to be treated.”

Professor Erik Genzer teaches in the Accounting programs, and professors Nowell and Skolnick teach in the Marketing programs.

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Sheridan College Faculty of Business says “Happy Retirement” to three valued members

June 27, 2013

SSASheridan’s Faculty of Business members recently gathered to wish Marilyn Morrison, Bernice Fehr, and Hildegard Salama happy retirement after their valued careers at Sheridan.

Morrison, Fehr and Salama each held the position of Director of First Impressions with theSSB Faculty of Business and ably handled student and public enquiries to the Faculty for a good many years.

The celebration was well attended by faculty, support and administrative members of the Faculty and members of the SSCcollege community and featured, laughter, tears, a pot-luck lunch and far too many delicious desserts to be consumed by human beings.

The festivities were marked by Dean William Holmes who, with a tear in his eye, remarked on the valuable work that the three had contributed to Sheridan College and the Faculty of Business and assured them that they would be difficult to replace.

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Ces Nucci, CEO NuStef Ltd, Sheridan Business graduate inducted into Business Hall of Fame 2013

June 24, 2013

2013-Ces NucciCes Nucci, 1975 graduate of Sheridan’s Marketing program is inducted into Sheridan Faculty of Business Hall of Fame for 2013. Nucci is CEO of NuStef Food Limited located in Mississsauga and is one of the largest producers of Pizzelle cookies, a thin Italian style wafer cookie.

Nucci graduated from Sheridan and immediately got a job as an assistant manager at Consumers Distributing and worked his way to the position of Store Manager. Nucci was then hired as Territory Sales Manager for Brooke Bond Foods selling Red Rose Tea and Black Diamond Cheese. Over the next eight years he was recruited and hired by three more food companies ultimately becoming National Sales Manager.

Nucci started NuStef Foods in 1985 and has become the domestic producer and international exporter of Pizzelles cookies, making and shipping more than two million of the traditional Italian cookies daily.

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“The Sheridan Diploma was all I ever needed. Two professors who had the most positive impact on me were Dave Tinker, who defined the art of management as simply getting things done your way through other people and Professor Bruce Gillingham who said to walk into any business and simply adsorb what was going on there – say to yourself why are these people in business running it in this manner – and imagine what you can do and accomplish,” said Nucci.

Sheridan Enactus Chapter takes third place in TD Entrepreneurship Challenge at Enactus Regionals

March 14, 2013

Enactus GroupSheridan Enactus Chapter took a third place win in the TD Entrepreneurship Challenge at Enactus Regional-Exposition receiving a trophy and $500.

” I believe it’s a great achievement, the students were really happy with how things went and were already speaking of nationals and next year,” said Vishal Badiani, Professor, Sheridan Faculty of Business.

According to the Enactus website: During the event, students showcase how their community outreach projects and business ventures are making a real impact in Canada and beyond. Through rounds of live, presentation based competitions, business leaders serving as judges determine which Enactus teams and student entrepreneurs will be named Regional Champions and move on to the final rounds of competition held at the Enactus Canada National Exposition. The competitive process, along with additional programming, provides an opportunity for collaboration and best-practice sharing, fosters innovation, encourages results and rewards excellence in entrepreneurial, community leadership.

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The Enactus Nationals are May 6-8, 2013 at The Metro Convention Centre in Toronto and The Sheridan Enactus Team will attend.  Over the course of the three day event, students showcase how their community outreach projects and business ventures are enabling progress through entrepreneurial action. Through rounds of live, presentation based competition, business leaders serving as judges determine which Enactus team and student entrepreneur will be named National Champions and represent Canada on the global stage.

The competitive process, along with additional programming, provides an opportunity for collaboration and best-practice sharing, fosters innovation, encourages results and rewards excellence in entrepreneurial, community leadership.

Associate Dean, Jeremy Staples to be recognized as Exemplary Leader in 2013 by The Chair Academy

December 14, 2012
Jeremy Staples, Associate Dean Sheridan Faculty of Business

Jeremy Staples, Associate Dean Sheridan Faculty of Business

Sheridan Faculty of Business Associate Dean, Jeremy Staples will be recognized as an Exemplary Leader by The Chair Academy at their 2013 conference in Phoenix, Arizona.

Jeremy is being recognized for his academic leadership for the creation of innovative programs, his authentic leadership approach and his outcome focused vision of creating transformational and positive learning cultures for students and faculty at Sheridan College.

The Chair Academy’s 22nd Annual International Leadership Conference is held April 4-7, 2013 in Phoenix, Arizona and is hosted by Mesa Community College

Kudos to Professor Alison Feierabend, Sheridan Faculty of Business from Toastmasters International

February 5, 2012

Professor Alison Feierabend, Sheridan Faculty of Business

Toastmasters International has confirmed that Professor Alison Feierabend, Sheridan Faculty of Business, has achieved the status of Advanced Communicator Bronze.  The communication program is a self-paced training program that enable participants to learn effective speaking in a club environment.  To achieve Advanced Communicator Bronze status, participants must complete a series of challenging projects designed to enhance their speaking skills.

“The achievement of this award by Toastmaster Feierabend demonstrates a high degree of self-motivation and a strong interest in self-improvement.  It also exhibits the ability to apply communication skills in professional and community environments,” said Daniel Rex, Executive Director Toastmasters International.


Kudos to Sheridan Faculty of Business professor Mark Weaver

January 20, 2012

Professor Mark Weaver PhD candidate

Professor Mark Weaver’s  paper titled “Canadian Mining and Corporate Social Responsibility: Advancing Corporate Interest and Community Engagement” was accepted for presentation at the 2012 Global Conference on Business and Finance which takes place in San Jose, Costa Rica in May and is sponsored by The Institute for Business and Finance Research.

Weaver hopes that the paper could be considered for publication by one of the peer-reviewed journals attached to this event which include: The International Journal of Business and Finance Research, International Journal of Management and Marketing Research, Global Journal of Business Research, Accounting and Taxation, Business Education and Accreditation, Review of Business and Finance Case Studies.

Last year, the conference drew some 650 attendees from universities across Europe, the US, and Latin and South America.

David Nowell to coordinate Sheridan’s Marketing Management Graduate Certificate Program

October 22, 2011

Professor David Nowell, Coordinator, Marketing Management Graduate Certificate Program

Professor David Nowell is appointed the interim Coordinator of the Faculty of Business, Marketing Management Graduate Certificate program effective September 2011.

Professor Nowell is a long time Marketing Program professor in Sheridan’s Faculty of Business, the creator and sponsor of the the Lydiatt Award presented at the annual Ontario Colleges’ Marketing Competition (OCMC), a celebrated student coach and faculty mentor for the annual OCMC, a veteran course developer, and the Continuing Education General Business Coordinator.

Sheridan College Tourism & Travel students earn Tourism Spain specialist designation

March 15, 2011

Sheridan Tourism and Travel students receive their Spain Specialist certification from Jorge Rubio, Consul, and Sara Sanchez, Embassy of Spain in Canada

Twenty-one second year Sheridan Tourism and Travel students successfully completed the Tourism Spain certification workshop and were awarded their Spain Specialist certificates in a ceremony hosted by Sheridan College and presented by Jorge Rubio, Consul in Charge of Tourism Affairs at the Embassy of Spain in Canada.

Spain Specialist certification was offered to all second year Tourism and Travel students, as part of Selling Destinations 3 a course on Selling European destinations. The students, who will graduate in June 2011 were given brochures, sales guides, maps and DVDs, from The Tourist Office of Spain and completed the training online.

Professor Donna Black receives her Spain Specialist certificate from Jorge Rubio, Consul, Embassy of Spain

“Becoming a Spain Destination Specialist was truly an amazing opportunity that I’m glad I completed – a learning experience that was informative, interactive and fun. Thank you to the Spain Tourist Board for allowing the Tourism and Travel graduates at Sheridan College to be able to receive this certificate,” said Stephanie Mcdougall, Fourth Semester Student, Tourism and Travel.

To become a certified Spain specialist students had to complete all 12 modules on the “Ilearnspain” site and successfully achieve 70% or higher on their Selling Destinations Spain test.

Students are now Spain Specialists

“Students at Sheridan College have received tremendous support from Mr Jorge Rubio, the Consul in charge of Tourism Affairs, from the Embassy of Spain in Canada. I would like to thank him for all of his support, ” said Victoria Renton, Program Coordinator, Tourism and Travel program.

The workshops and designation allows graduates to use the Spain Specialist designation when working as a travel representative.

BrieflySpeakingBiz – 2010 in review

January 2, 2011

The stats helper monkeys at WordPress.com mulled over how this blog did in 2010, and here’s a high level summary of its overall blog health:

Healthy blog!

The Blog-Health-o-Meter™ reads Wow.

Crunchy numbers

Featured image

About 3 million people visit the Taj Mahal every year. This blog was viewed about 25,000 times in 2010. If it were the Taj Mahal, it would take about 3 days for that many people to see it.

In 2010, there were 59 new posts – that’s more than one post per week, growing the total archive of this blog to 130 posts. There were 169 pictures uploaded, taking up a total of 88mb. That’s about 3 pictures per week, about 3 for every post to the blog.

Sheridan School of Business - Gold cup winners OCMC 2010

The busiest day of the year was November 22nd with 800 views. The most popular post that day was Sheridan School of Business wins Gold at OCMC 2010.

Overall BrieflySpeakingBiz has racked up more than 44,ooo total views – 25,000 last year alone – that’s more than 2000 visits each month.

Where did they come from?

The top referring sites in 2010 were insider.sheridaninstitute.ca, facebook.com, sheridaninstitute.ca, mail.live.com, and sheridanc.on.ca.

Some visitors came searching, mostly for sheridan college mississauga, david schnarch, michael cloutier, trevor bodogh, and maurizio di maio.

Attractions in 2010

These are the posts and pages that got the most views in 2010.


Sheridan School of Business wins Gold at OCMC 2010 November 2010


Sheridan Business Hall of Fame Inductees October 2008


Sheridan College School of Business programs to occupy new Mississauga campus at City Centre January 2010


Sheridan School of Business Mississauga City Centre campus Start-Up Team to assist with transition January 2010


About Briefly Speaking August 2008

Coming Attractions in 2011

Look for exciting stories on these events coming in the new year…

Kudos and Accomplishments….

October 7, 2010

Professor Chuck Minken was part of a show called “in Business” described on the Rogers Cable website. Chuck’s role was to take part in the interview session on the “seven stages of the business cycle”.  The program will be aired on Rogers Cable TV multiple times between September 30 and October 7 late at night.

Professor Harvey Skolnick has been commissioned by Sheridan School of Business Hall of Fame inductee, Tina Powell to create figurines in the likeness of four members of the advertising agency representing Ms. Powell’s Big Fat Pen Publishing company. Big Fat Pen is a childrens’ book publisher located in Vancouver B.C.

Professor Lou Schizas brings the Canadian Society of Technical Analysts to Sheridan College on October 13, 2010 in J320.  The inaugural event will feature Sheridan School of Business Dean Dr. William Holmes providing opening remarks. The event will include round table discussions and feature guest speaker Brooke Thackray.

Sheridan School of Business Management Team makes call for faculty, staff, and student accomplishments for new Kudos feature

September 27, 2010

The Sheridan School of Business Management Team, lead by Business Dean, Dr. Bill Holmes and Associate Deans, Jon Jones, Cindy Gillett, Jeremy Staples, and Neill Rob ask faculty, staff and students to forward their latest accomplishments to be celebrated in a new section of Briefly Speaking Biz called Kudos and Accomplishments.

Stories can be about almost anything that you recently accomplished that you think the college community should be aware of – newly minted degrees, speaking engagements, volunteer opportunities.  Don’t be shy – let’s all bask in the glory of our accomplishments!

Please send your good news information to mark.rust@sheridanc.on.ca.

Don’t forget to check out BrieflySpeakingBiz  and become a registered fan on Facebook where you’ll find more photos of the events. You can also sign up for e-mail updates on this blog by scrolling down on the right and entering and confirming your email address. Don’t forget you can also get brieflyspeakingbiz.wordpress.com for your mobile.

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